Thursday, January 24, 2008

The Making of Captain Bizznaut!

Captain Bizznaut.. The official mascot for Parivartan 2008 is a young budding manager , someone like you and me, who will accompany us throughout this odyssey. He represents the true Indian youth who is full of energy and works towards achieving his goals. For more gyan on the mascot, log on to http://www.dms-parivartan08.com/

Hold on..

This is not what I want to talk about. It has been very well explained in our website. What interests me more is to share the experience of how he came into being. The making of Captain Bizznaut... The efforts began right from the time Parivartan team came into action in the month of October last year. The buzz word of business these days "INNOVATE" creeped into our brains also. The idea was to move a step ahead and bring innovation in Parivartan. And thus a mascot was born.. Parivartan 2008's official mascot.. Captain Bizznaut!!

Well.. the journey has been very interesting throughout. The creative team at Parivartan 2008 came up with several mascot samples- some rock star aliens, some robots, dancing cartoons... The team infact finalised one space scientist cartoon and we were working on how to improve it further. Numerous team discussions in the lounge, many approval seeking emails for the team, kabhi haan kabhi naa and what not! Then in the middle of this chaos, an idea strikes.. And that idea was of a cartoon character looking forward to start a journey.. Our precise requirement indeed!

Next began the herculean task of grooming the cartoon- with moustache, without moustache, the glass of his space suit should be a shade lighter.. nai??!! Iske kapde thode colourful karte hain..!! Lucky guy yaar.. so many people wanted to work for his grooming!! Now as the character became ready, he needed a name. In the midst of classes, we will open our laptops and jog our brains not to find the solution to the problem that the professor has given but to find a suitable name for everyone's favourite now.. the mascot! The name "Captain Bizznaut" was the prompt suggestion from one of the team members and after numerous discussions, the name was retained.

Abhi kahani khatam nahi hui.. climax abhi baki hai! :P Now was the time to seek approval from the faculty.. It is not easy my dear.. A cartoon? Does it relate to our theme? Show me the write up! Has it been done before? Censor Censor..!!

And now... Captain Bizznaut is ready to begin.. the journey.. the celestial odyssey!! Come on come all..!! This february, 15th is the date.. lets begin to explore the unexplored like never before.. Parivartan is coming!

PS: Watch out for the countdown to Parivartan featuring Captain Bizznaut.. the star of Parivartan!

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